Case
Studies
CalmosaCorp
Problem
The website had an outdated and disorderly design, with an extremely irregular and unstable internal structure, low-resolution images, and broken links.
Solution
Complete overhaul of the website, including plugin updates, link corrections, internal restructuring, and improvement of the graphic design, accompanied by a logo proposal and new pictures.
Problem
Difficult adaptation to various digital and print formats, excessive internal elements, and lack of readability.
Solution
The initial essence of the logo was preserved, avoiding conflicts with client needs. It evolved into a minimalist icon, easy to recognize and, above all, applicable in multiple formats.
Problem
Old Slogan: “Limestones and Minerals”
The issue with the slogan used for over 40 years was its
product-focused approach.
It lacked an emotional connection with the audience and did not project the company’s real philosophy.
Solution
New Slogan: “A Solid Commitment”
The previous slogan’s focus was reconceptualized to reflect the hard work done with the stony material and associate its solidity with a continuous commitment to clients.
GurilaApp
Need
The client wanted to develop an application where students can receive tutoring from teachers with a friendly detail for young people so they do not get bored easily.
Proposal
We decided to create a fun
concept using as a reference the wisdom and greatness that
represents the presence of a Gorilla, mixing the word «gorilla» with «guru».
Need
To make the environment more friendly in the application and on the web it was necessary to create a character to represent the brand.
Proposal
We created Mr. Gurila, he would accompany users in the process of registration and participation in online classes.
Proposal
Slogan: “KONGledge is power”
Our slogan for «Gurila» was: «Knowledge is power», mixing the emblematic character «kong» with the word “knowledge”, to complement the wisdom we wanted to represent with the brand, without losing that youthful atmosphere.
InnovaT Latam 2024
Need
The client needed to modernize their website, to make it more attractive not only to old customers, but also to new, younger visitors.
Solution
We made the website not only with a new presentation and a modification in the color palette, we also proposed a new structure so that people can find the payment method more easily.
Need
The client needed to update their brand, a fresh, modern modification that is easy to place in any format, be it print or digital.
Solution
Our challenge was to design a composite logo (representing the date of the event) and its simple version for the Home on their website, and this was the result.
Need
They needed to give their icon some more personality, to make him a recurring character for events and merchandising.
Proposal
Our proposal was to make that icon a robot, something that would lend itself to be something more like an AI.
CalmosaCorp
Problem
The website had an outdated and disorderly design, with an extremely irregular and unstable internal structure, low-resolution images, and broken links.
Solution
Complete overhaul of the website, including plugin updates, link corrections, internal restructuring, and improvement of the graphic design, accompanied by a logo proposal and new pictures.
Problem
Difficult adaptation to various digital and print formats, excessive internal elements, and lack of readability.
Solution
The initial essence of the logo was preserved, avoiding conflicts with client needs. It evolved into a minimalist icon, easy to recognize and, above all, applicable in multiple formats.
GurillaApp
Need
The client wanted to develop an application where students can receive tutoring from teachers with a friendly detail for young people so they do not get bored easily.
Proposal
We decided to create a fun
concept using as a reference the wisdom and greatness that
represents the presence of a Gorilla, mixing the word «gorilla» with «guru».
Need
To make the environment more friendly in the application and on the web it was necessary to create a character to represent the brand.
Proposal
We created Mr. Gurila, he would accompany users in the process of registration and participation in online classes.
Proposal
Slogan: “KONGledge is power”
Our slogan for «Gurila» was: «Knowledge is power», mixing the emblematic character «kong» with the word “knowledge”, to complement the wisdom we wanted to represent with the brand, without losing that youthful atmosphere.
InnovaT Latam 2024
Need
The client needed to modernize their website, to make it more attractive not only to old customers, but also to new, younger visitors.
Solution
We made the website not only with a new presentation and a modification in the color palette, we also proposed a new structure so that people can find the payment method more easily.
Need
The client needed to update their brand, a fresh, modern modification that is easy to place in any format, be it print or digital.
Solution
Our challenge was to design a composite logo (representing the date of the event) and its simple version for the Home on their website, and this was the result.
Need
They needed to give their icon some more personality, to make him a recurring character for events and merchandising.
Proposal
Our proposal was to make that icon a robot, something that would lend itself to be something more like an AI.
THEY TRUST US
We are proud of the expertise our company represents,
and the trust they place in us for their growth
in this diverse world of digital marketing.
We are proud of the expertise our company represents, and the trust they place in us for their growth in this diverse world of digital marketing.
